SWT Snowboarding

DIRECTION AND SAMPLES

World Snowboarding Rebrand and Website Development

Understanding the Audience

Custom Dashboards
Based on the unique needs of the site users identified below, we recommend implementing functionality to allow for a completely customized and dynamic experience based on individual needs. We propose doing this through the use of a custom dashboard.

For the day-to-day site user, the site would remain the same, containing all the standard rankings, events and rider profiles. For the user demanding unique needs, they will be able to create their own custom profile, based on a series of questions and toggled options. Once implemented, the site’s layout will alter to include specialized widget areas containing the dynamically generated data they have requested. Always up-to-date and easily customizable.

Athlete

I am a professional athlete that has dedicated my life to carving the slopes in the pursuit of snowboarding excellence. I like to know the competitive landscape minute by minute and race by race. I want to see where I stand based on my performances and how I’m seeded. I also want to have my upcoming events easily accessible so that I get all the information on conditions quick and easily.
Athlete Dash

Media

I am a journalist for a national sports news outlet. I’m always on the go with days driven by deadlines and quick turnarounds. I need the information I require at the tip of my fingers. When I’m following a story, I need all the information possible and it needs to be organized, easily accessible, fast and filterable. Having the ability to change my wants and needs on-the-fly would make my life and job, much easier.
Media Dash

Sponsor

I am a major supporter of the World Snowboarding Tour and I heavily sponsor several top athletes. It’s important to my business to know how my athletes are doing and how they are promoting my brand. I need custom access to the rankings of multiple athletes all in one convenient and up-to-date view. I also need to know which upcoming events my athletes will be competing in.
Sponsor Dash

Fan

I am the biggest snowboarding fan ever! I have my list of favourite athletes and I like to track their every race and monitor all their stats. I like instant access with updates and changes in rankings as well as the ability to connect with their social media channels. I like to customize my feed so I can always see where my favourite athletes will be appearing next as well as watch highlights of past runs.
Fan Dash

Some Creative, Yet Conceptual Magic

While the major part of this site’s future magic lies in interpreting MemberPro data as well as producing a unique and elevated user experience, below is an example of how we envision changes to the creative presentation of the site. In the samples below, we are showing the homepage (desktop and mobile) as well as the events calendar and rider profiles.

We recognize that much more research and development may change this creative substantially, we wanted to give a preliminary look at what a refresh could look like for both content, brand and imagery.

Home Page Mockup

Click on either the iMac or iPhone screens below and scroll to see more.

Home Page Mockup

Click on the iPhone screen below and scroll to see more.

Home Page Mockup

To see the desktop mockup of the home page, please view this page on a larger screen.

Events Calendar Mockup

Click on the screen below and scroll to see more.

Events Calendar Mockup

To see the desktop mockup of the events calendar page, please view this page on a larger screen.

Events Calendar Mockup

To see the desktop mockup of the events calendar page, please view this page on a larger screen.

Events Calendar Data Table Example

A critical element of the WST site is the data and the tables that present it. This sample introduces you to Data Tables which have been integrated into jQuery. Data Tables have the ability to quickly filter and sort large amounts of data as the user is typing in the filter box. They also have the ability to filter across multiple columns of data by entering a partial filter, space, and another partial filter.

Please note that the table below is not fully responsive on mobile devices, nor has it been tested on multiple platforms.
 
 

Filter By Events

Filter By Country

Filter By Season

Filter By Month

Filter By Level

Filter By Gender

Filter By Format

Advanced Filter

Season Date Event Format Gender Level
17/18 11.08.17 – 13.08.17 Australian Junior Freeride Championships, Perisher
17/18 01.09.17 – 09.09.17 Audi Quattro Winter Games NZ, Wanaka
17/18 01.09.17 Thredbo Series Slopestyle, Thredbo Resort
17/18 11.08.17 – 13.08.17 Thredbo Series Big Air, Thredbo Resort
17/18 05.09.17 – 09.09.17 Toyota One Hit Wonder, Thredbo Resort
17/18 17.09.17 FIS South America Cup 17/18 – Cerro Catedral – Day 1
17/18 18.09.17 FIS South America Cup 17/18 – Cerro Catedral – Day 2
17/18 03.03.18 FIS Race 17/18 – Zagreb-Sijeme
17/18 18.04.18 – 21.04.18 Audi Snowboard Series – Covatsch
17/18 06.10.17 – 07.10.17 Snow Factory, Kyiv

Utilizing the power of Data Tables, Eclipse and MemberPro are uniquely positioned to display large amounts of data on the new WST website so that users can quickly find all athletes from a specific country, by partial name search, by points accrued, or any filtering options that they prefer.

Rider Profile Mockup

Click on the screen below and scroll to see more.

Rider Profile Mockup

To see the desktop mockup of the events calendar page, please view this page on a larger screen.

Rider Profile Mockup

To see the desktop mockup of the events calendar page, please view this page on a larger screen.